GUERRILLA COLLECTIVE
As the Community Manager for Guerrilla Collective, I have been responsible for amplifying the brand's games through social media and digital content. My efforts have included creating content calendars, copywriting, video editing, and providing performance presentations based on weekly and monthly data analytics. One of my major accomplishments was the GC3 showcase in June 2022, which garnered over 1 million live views across Twitch, YouTube, and other streaming platforms, and was featured on GameSpot, IGN, and other verified news outlets. My role included managing influencer and streamer relationships, indie developer and publisher relationships, and project-managing content calendars and sponsorships. My efforts directly impacted our social media engagement, increased brand awareness, and resulted in a 3000% increase in video game sales and wishlist. (according to indie developer steam data).
My initial partnership with Guerrilla Collective began in 2021 when I created a highlight reel to promote the Black Voices in Gaming Freshmen Class during the Guerrilla Collective showcase, which was viewed over 200K times.
