HBCU Tournament for EA Madden 

As part of the team at Black Girl Gamers, I was responsible for promoting the NFL and Electronic Arts' social media and web campaign for the EA Madden HBCU Tournament in February 2022. The campaign aimed to raise awareness about the tournament and encourage students attending historically black colleges and universities to get involved and represent their schools. My role included publishing sponsored content on BGG's social media platforms and driving social engagement. The players who made it to the finals were featured on the NFL network and official YouTube channel. My efforts helped to increase awareness of the tournament and encouraged student participation.